Subject: World & Continents
Period: 1939 (circa)
Publication:
Color: Printed Color
Size:
12.2 x 8.5 inches
31 x 21.6 cm
This decorative and complete set of promotional maps issued by Vichy Laboratories highlight French possessions across the globe. French ownership is highlighted in brown/orange shading with vignettes presenting the region's wildlife, natural resources, and culture. Related French text and illustrations on verso describe each region. All but one map is tissue-guarded. The list of maps include:
A. Nos Possessions des Cinq Parties du Monde.
B. Nos Possessions dans les Ameriques.
C. Indochine.
D. Etablissements Francais de l'Inde Etats du Levant.
E. Etablissements Francais de l'Oceanie.
F. Afrique Occidentale.
G. Afrique Equatoriale Fse. avec Madagascar.
H. Europe.
Vichy Laboratories used these maps to promote their products "Neutroses-Vichy" and "Vegerenyl," which are advertised on verso (the tissue guards also advertise Bronchoseptol). Neutroses-Vichy was an antacid created to treat upset stomach, and Vegerenyl was purported to treat ailments affecting the kidney and bladder; however the Vegerenyl ad on verso is partially obscured by an ink stamp indicating that production of the product had been suspended. Printed by Petit Jean.
References:
Condition: A
The maps are clean, colorful, and near fine, with a hint of toning along some of the sheet edges.