Auction 140, Lot 270

"World's Fair 1904 Edition of Barney's Information Guide…",

Subject: Missouri

Period: 1904 (dated)

Publication:

Color: Printed Color

Size:
30 x 22 inches
76.2 x 55.9 cm

This uncommon advertising and promotional map of St. Louis was produced for the 1904 World's Fair. It is very detailed, showing all streets, parks, cemeteries, the World's Fair venue, and train lines. Street car lines are shown in pink. The map is surrounded by local advertising. The verso is one very large ad for Cremo Cigars. Cremo Cigars was noted for its advertising slogan " No spit in our cigars", referring to a mechanical and more sanitary means of manufacturing. A two-foot long Cremo Cigar is shown with the price of 5 cents and claims of being "the largest seller in the world." Published by Higgins & Co.

References:

Condition: B+

There are a number of tiny splits at fold intersections and along the folds that have been repaired on verso with archival tape along with a few small spots in the image. Issued folding.

Estimate: $120 - $150

Sold for: $90

Closed on 5/23/2012

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